Our contemporary Digital Business MSc prepares you for the complex and ever-changing digital landscape.
Digital technologies have changed the way organisations conduct business. They afford new ways of working and new opportunities. However, they also present new challenges for businesses.
Demand for digital business professionals is high. This Master's degree will challenge you to think in new and varied ways for a turbulent and fast-moving digital age. It supports various career paths to further your career interests.
It covers the core components of digital business, including:
- leading-edge technologies
- long-term business strategies
- enterprise and entrepreneurial components, with a clear focus on creativity and innovation
- the alignment of people behaviour
- identifying and planning for digital business
- analysing data to inform business decision‑making
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