Create my account

✕
Already have an account? Login
eye
eye

Log in to your account
✕

Log in now or create an account to benefit from a fully personalized Unimy Masters experience

Not a member yet? Create account now
Cannot remember your password? Forgot password?

Forgot password?

✕

If you have forgotten your password, we will send you an email to reset your password.

Back to login

IE University

Add to favorites Favorite school
icon

IE Business School

Match Send interest
Add to
favorites Favorite school
Master In Customer Experience & Innovation
Location icon

Madrid Spain

Duration icon

10 months Duration

Tuition icon

€ 34,000 Tuition

Format icon

Full time Format

Other available programs from IE Business School

About the Program:

The Master in Customer Experience & Innovation is spread across three terms and made up of four pillars: Business, Technology, Human-Centered Design and Innolabs.

  • Business - Learn how consumer insights drive impactful business decisions. Understand the bigger picture.
  • Technology - Learn to harness the latest technologies to improve the customer experience and imagine a future that doesn’t yet exist.
  • Human-Centered Design - Discover what we call desirability and how we account for human factors to create the right thing, the right way for the right people.
  • Innolabs - Hands-on, transversal Innolabs allow you to work in teams in areas like creative process, adaptive leadership, prototyping, design thinking and insights.

This program also has an optional Global Immersion Week , an international study trip where students from our five full-time masters in MARCOM attend curated masterclasses, visit innovative companies, network with local and global like-minded executives/peers and explore new cultures.

Admission requirements:

  • Other: * Students are required to take either the IE Global Admissions test (you can take the IEGAT online from any part of the world), GRE or GMAT.

Diversity:

  • Male/Female students: 33% / 67%
  • International students: 95%
  • Number of nationalities represented: 14

Educational background:

  • Educational background/ Undergraduate majors:

What people are saying:

close
Write a comment

Write your comment below by filing up the fields.
Your comment will be reviewed before being uploaded.

?

How do you fit the school

Access information to make a complex decision with confidence with matched Master's programs that offer you the best fit. The map on the right shows results on the six dimensions of our Cultural Fit Map.

In the Cultural Fit Map, each dimension is anchored by two diametrical poles. Neither end is good or bad. Relying on our unique scientific research, we can offer insight beyond metrics and facts — into the full Master's experience itself. Take our short survey and explore what life in a particular university is like.

Does it fit me? Do you match?
Are you sure?

By clicking yes you agree that your contact details (e-mail, names) may be shared with the particular graduate school admission office.