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Entrepreneurship 101: Who Is Your Customer? (MOOC Review)

Entrepreneurship 101: Who Is Your Customer? (MOOC Review)

The Massachusetts Institute of Technology (MIT) is offering a free, online, self-paced course for those of you who are interested in mastering the skill of how to become a good entrepreneur.  Moreover, students who receive a verified certificate in this course will be eligible for a one-year membership to AWS Activate, which guarantees lots of perks.

About the course

You will find out, through the experiences of MIT entrepreneurs, how to go from an idea or technology to a necessary understanding of who will want to buy your product, and why. Course assignments will be real-life exercises which will guide you through a series of concrete, practical, and effective steps that will help you to make your ideas realistic.

This is entrepreneurship – so don't expect a lecture. Every class session will be an in-depth and focused case study of MIT entrepreneurs drawn from areas such as:

  • mobile applications
  • 3D printing
  • power electronics
  • international development

Duration: 6 weeks

Language: English

Instructor: Bill Aulet

Institution: MIT



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