The MSc Digital Marketing programme at NUI Galway is designed as a specialist programme which enables students to blend traditional Marketing knowledge with the strategic, analytical and digital skills needed to enter the digital marketing workforce.

Open to business and non-business conversion graduates, students joining the programme originate from Ireland, India, China, USA, Canada, Nigeria, Saudi Arabia, Madagascar, Greece, Brazil, Malta, Austria, Iran and Germany. 

The roles that students secure reflect the diverse needs of employers and the importance of students possessing transferable skills to meet these needs, these roles include:

• Social Media Strategist
• Digital Channel Executive
• Digital Analyst
• PPC & Paid Social Specialist
• Digital Marketing Executive
• Blogger
• Corporate Marketing Executive